Monday, June 23, 2008

Strategies for managing internal competition

Strategies for managing internal competition
Julian Birkinshaw. California Management Review. Berkeley: Fall 2001. Vol. 44, Iss. 1; pg. 21, 18 pgs

Internal Competition between Technologies

Catch It Early

Bring the Competing Units Together

Accept Coexistence as a Possible Outcome

Manage the Loser

Internal Competition between Business Lines

Keep the Competing Businesses Apart at First

Monitor the Level of Cannibalization

Look for Opportunities to Integrate
While coexistence among the competing business lines can often be justified for several years, the ultimate objective is always to look for ways of integrating them.

No comments: